The Netflix documentary explores the depth of the Cambridge Analytica scandal and its long-term repercussions. The author extracts key takeaways for industry professionals.
PR pros have long eschewed the role of marketers, perhaps from a desire to maintain the editorial/advertising divide. However, modern agencies must do it all.
Also: Top obstacles for social media marketers, Swarovski apologizes to Chinese consumers, and Dunkin’ gets ahead of Starbucks (and the autumn) with a pumpkin-palooza.
When trying to make your case to skeptical and overwhelmed audiences, it will be difficult to find success if you can’t walk a mile in their shoes.
Fractl polled 500+ journalists about their top peeves. Here’s what you need to know.
Perhaps you’ve done it yourself, saying ‘mizzled’ when reading ‘misled.’ To help you avoid a verbal fracas, we offer a cache of common linguistic foie gras. Oops—that should be ‘faux pas.’
Also: Quirky risks of working at home, Twitch chief says ‘sorry’ to a former streamer, and Amazon scores with a guinea-pig-themed café.
The empty page or blank screen can seem daunting, but often that’s not the real impediment. Try these exercises to unblock your mind.
Content creators and other professional communicators, comb through these tomes to learn something, get inspired and hone your storytelling.
Beto O’Rourke got lots of coverage for his sharp outburst to a question about Donald Trump’s response to a mass shooting in El Paso. Do the ‘bad’ words undercut his argument?
Do you ever wonder what some of our world’s leaders did before they held such important political positions? Find out, and then check out our roundup of current job openings.
The top two U.S. newspaper chains are fusing as one media powerhouse, in hopes of bolstering an industry in decline. Still, it probably won’t mean better coverage for your local news story.
Also: Barney’s files for bankruptcy, Cathay Pacific admits using cameras to watch passengers, and how ‘pay to play’ hurts PR’s credibility.
Challenges the PR industry faces include time-wasting on data management, measuring success and getting bigger department and project budgets. However, many are hopeful for the future.
Scores of music lovers will flock to Chicago this weekend for Lollapalooza, and you could intern for the organization behind the festival, if you land this week’s featured position.
