Public relations controversies can come from the strangest sources—ponchos and Halloween costumes.
Outdoor apparel purveyors Gander Mountain recently labeled a youth poncho “One size fits most youth, unless they’re fat.”
took up the story and contacted Gander Mountain’s media relations department, which assured them that suggesting that “fat” is a viable size for children was not part of the company’s policy.
Rather than changing the description, Gander Mountain just took it down.
Try and hide it as they might—it happened.
The mega-retailer Walmart has come under fire for selling Halloween costumes with names like “Devil Diva
” and “Naughty Leopard
Anyone who has been out in public around Halloween in recent years can attest to the blatant sexualization of the holiday. But children?
They’re supposed to be Ninja Turtles and princesses. Just princesses—no adjective needed, bawdy or otherwise.
The costumes themselves are pretty innocuous (though the “Devil Diva” is just a touch too bodice-ripping for a child who has probably just mastered not going to the bathroom in her diva shorts), but the names are weirdly suggestive.