10 annoying social media behaviors

Want to drive away fans and followers? Just do everything on this list—or just a few things. They’ll flee in droves.

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In fact, 65 percent of consumers say they will stop buying from a company that irritates them online. Does that include you? Are you annoying? Do you frustrate your fans? How can you know?

To help answer those questions, here are 10 of the most annoying online activities. Avoid these mistakes to keep your audience from running the other way.

1. Follow just to be followed

Follow me if you want to, but don’t follow me just so I follow you. Think I can’t tell you’re doing it? When I receive repeated notifications that you’re following me, I get the message—you’re using one of those tools that auto-follows users until they follow back. Well, I’ve got news for you: Now I’m never following you! A wiser move would have been to look for ways to genuinely engage the people you want to notice you—retweet them, respond to them, comment on their content.

2. Talk, talk, talk—but never listen

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