Social Media 10 free and paid analytic tools for social media The best ways to monitor what’s being said about your company or brand. By Matthew Royse@mattroyseFeb. 15, 2011 SHARE But the question many communicators have is: How do I keep track of what’s going on out there? With hundreds of apps, websites and platforms to help you monitor, track, and analyze your social media presence, which one should you use? To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.