10 items that should be on your crisis communications checklist

Discovery Channel celebrated its 25th anniversary this year, but the event wasn’t their most significant of 2010. On Sept. 1, a gunman entered the network’s headquarters and took three individuals hostage for several hours. “This experience taught their internal communications team some invaluable lessons for communicating to their employees during a crisis,” writes communications pro Miri McDonald . She recently talked with Tim Redd, manager of Discovery’s internal com…

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