10 marketing lessons from Dr. Seuss

The iconic author has valuable takeaways, regardless of whether you’re creating content on a boat, with a goat, in the rain, on a train, in a box, with a fox, in a house, with a mouse…

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(We’re republishing this post in observance of Dr. Seuss’ birthday, which is March 2.)

Content marketing and storytelling go together like green eggs and ham, so who better to take inspiration from than Dr. Seuss, one of the world’s greatest storytellers?

Here are 10 quotes from the acclaimed children’s book author and takeaways for all communicators.

1. “Today is your day! Your mountain is waiting. So … get on your way.” (“Oh, the Places You’ll Go!”)

Lesson: Traditional marketing has lost impact as consumers block out noise. Content marketing is about educating readers and customers—not selling. If you haven’t started yet, now’s a great time.

2. “Think left and think right, and think low and think high. Oh, the thinks you can think up if only you try!” (“Oh, the Thinks You Can Think!”)

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