Writing & Editing 10 signs of a horrendous press release Enticing a journalist or blogger to write about your company or client remains an achievement in the PR business. So make sure you’re doing it right. By Maggie HolleyJuly 8, 2014 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.