Media Relations 10 ways to generate media buzz for your startup Take the direct approach, but don’t be a pest. Most of all, make sure you have news that someone would think was worth reporting. By John EganMarch 20, 2014 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.