Creating campaigns on Facebook can be very effective. At the time of this writing, Starbucks, Coca-Cola and Dell have 54,094,889 fans combined. So what are you waiting for?
Here’s how to make your Facebook page more appealing and visible to your audience:
1. Thursday is the best day of the week to get the most visibility for a Facebook post.
2. Release major stories in the early morning. If you post them between 11 a.m. to 4 p.m. EST, you risk your content getting unnoticed due to news feeds and other traffic.
3. When sharing stories, always include the full link; it’s 300 percent more likely to get clicked on than a shortened address.