Facebook is a great way to engage your community with its business pages. From videos and photos to questions, there are myriad features on Facebook pages that help you appeal to every type of user.
But how can you keep the content you post on your Facebook page fresh? If you want to get your community to engage, you need to offer something valuable and new.
Here are 25 ideas to liven up the content you share on your Facebook page. If you want tips like these for Twitter and your company blog, check out the latest eBook from the social business hub oneforty.
Posting statuses on the Wall
1. Don’t automate Twitter updates to your Facebook page. They are different platforms, so treat them differently.
2. Tag other companies and people in your statuses for increased engagement and cross-promotion.
3. Reply to users’ comments and “likes” on your statuses. The more engagement, the more likely your post will make it to your community members’ newsfeeds.
4. Have a guest host. Have a celebrity, influencer, or company executive take over your Facebook page for an hour or a day to interact directly with community members and answer their questions.