30 jobs in the PR and marketing world

Ensuring you have an impressive CV is the first step toward landing a desired job. These tips can help you polish yours. Plus, browse our roundup of current job openings.

Your résumé is often a potential employer’s introduction to you—and first impressions are crucial.

You’re vying for the same position as many qualified candidates, so it’s essential your CV stands out. Don’t drown hiring managers in pages of content; omit your summer job from years ago.

Here are three tips to help you craft a notable résumé and cover letter:

1. Write a unique résumé for every position (to please the bots).

Stephanie Vozza shares six ways to create a technology-friendly CV in her “How to write a résumé that will impress a bot” piece. To compile the list, she interviewed Jon Christiansen, chief intelligence officer at Sparks Research, and Arran Stewart, chief visionary officer and co-founder of Job.com.

Many companies use technology to scan the mountain of résumés they receive, and the bots seek out particular words and phrases for a given position. Tweaking your CV to the specific job will help you stand out.

From the piece:

“The job description contains several clues about what the machine is looking for,” says Christiansen. “It’s saying, ‘Here are the knowledge skills I’m looking for, and here’s background I’m looking for.’ Look at the tags, keywords, and streams of text; that’s where you should get started.”

2. Namedropping is OK in résumés.

You’ll probably elicit eyerolls if you’re a serial namedropper in casual conversation. However, it’s a welcome tactic in résumés, according to Julia Malacoff’s “10 résumé tips you haven’t heard before.”

She states:

If you’ve worked with well-known clients or companies, go ahead and include them by name. Something like: “Closed deals with Google, Toyota and Bank of America” will get recruiters’ attention in no time flat.

3. Make sure your cover letter jibes with your résumé.

A cover letter is your introduction to the hiring manager, but it must match and transition smoothly into your résumé. The tandem documents afford you a chance to go into more detail about your experience. That’s No. 20 on Natalie Severt’s list of the “45 best résumé tips and tricks: Amazing writing advice for 2019.”

Searching for a new job and a move to Deutschland? Social media juggernaut Instagram seeks a communications manager in Hamburg, Germany.

It summarizes the position:

Instagram is seeking an experienced Communications Manager to join our growing team in Germany. The successful candidate will have experience in developing and delivering campaigns that reach multiple audiences, with specific experience engaging young people and parents. They will have strong media, blogger and influencer contacts and experience developing and delivering multi-channel communications campaigns to drive brand love and achieve measurable real results.

We are looking for someone who is passionate about Instagram and is excited about the impact social media is having on German society. They will have extensive knowledge of local youth trends and the influencer and creative landscape. They will have experience developing reputation driving campaigns and managing issues. They will also experience in briefing and preparing spokespeople and managing high-profile issues.

Not the job for you? See what else we have in our weekly professional pickings:

Corporate communications director—Entercomm, parent company of Radio.com (New York)

Public affairs manager—Advocate Health Care (Illinois)

Employee communications director—Robert Half

Environmental, social and governance program manager—Robert Half

Marketing manager, Midwest—WeWork (Illinois)

Communications manager—Revlon Inc. (Spain)

PR specialist—Amazon (Washington)

Vice president of communications—BlackBerry (California)

Product marketing manager, Bitmoji—Snap Inc. (Canada)

Features editor—M. Roberts Media (Texas)

Senior communications consultant—Northwest Permanente (Oregon)

Director of public affairs and communications—American Express (New York)

Communications senior associate—Chase (Delaware)

Managing editor—Great Lake Publishing (Ohio)

Engagement marketing executive—The Telegraph (United Kingdom)

Marketing communications director—axogen (Florida)

The Globe managing editor—The Fayetteville Observer/The Globe (North Carolina)

Media relations account executive—M+R Strategic Services (Washington, D.C.)

Senior manager of brand public relations—The Coca-Cola Co. (Georgia)

Account manager—Time Magazine (New York)

Public relations director—Western Governors University (Utah)

Director of external affairs—One Earth Future Foundation (Colorado)

CRM and digital marketing coordinator—Coach (United Kingdom)

Product marketing manager—Hootsuite (Canada)

Artist and label marketing manager—Spotify (Tennessee)

Assistant communications director—Consumers Energy (Michigan)

Senior communications specialist—Metlife (Rhode Island)

News editor—Kingman Daily Miner (Arizona)

Marketing and sponsorship specialist – international marketing place—The Taubman Co. (Hawaii)

If you have a position you’d like to see highlighted in PR Daily’s weekly jobs post, or if you’re searching for career opportunities, RaganJobs.com is the perfect place to find or post high-quality job openings.       

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