Celebrities on social media are no strangers to controversy. They might find themselves embroiled in a private photo leak or waging war with followers in the comments. There are plenty of lessons your brand can apply to your social media strategy from watching the rise and fall of your favorite celebrities online.
As we celebrate the launch of PR Daily’s 2018 Digital PR & Social Media Awards, we’re crowning these stars with social media awards of their own:
Best Product Launch
Fenty Beauty by Rihanna