4 ways an MBA can help PR pros

Developing leadership skills and building networks are great payoffs from acquiring a business degree.

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Although there are perfectly rational arguments on either side, as a recent MBA graduate, I can share firsthand that the degree is valuable for public relations and communications professionals and is well worth considering.

Here are four ways getting an MBA can help PR pros:

1. Acquiring business expertise. MBA programs expose professionals to a wide range of subjects, including accounting, finance, strategic management, economics, international business, human resource management, marketing, and operations management. Why does this matter for PR professionals? It trained me to think beyond the usual metrics and look at the broader picture to understand how each decision affects the company’s bottom line.

2. Enhancing leadership skills and confidence. At any good business school these days, you’re going to have the opportunity to work on a series of team projects. MBA programs offer many opportunities for individuals to lead teams; gain knowledge of business leadership; and learn how to be an influential, confident, and effective manager.

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