5 blogging rules you should break

People are always trying to tell you what you should do and how you should do it, but as the old saying goes, “There’s more than one way to skin a cat.”

Surely, you’ve heard at least a few of these blogging rules, and you might even struggle to abide by them. Now, I’m here to tell you that it’s OK—and in some cases, a good idea—to break these five blogging rules.

Rule No. 1: You have to post every day.

Some people will try to convince you that if you don’t post every day you run the risk of becoming irrelevant. They also say that posting every day drives more traffic, increases reader engagement, and helps you build a more popular blog.

I’ve never been a big fan of posting just for its own the sake. Rather than posting every day, I only do it when I have something to say. Blogging every day just because you “have to” leads to a lot of filler content.

In short, it’s all about quantity versus quality for me, and quality wins every time.

Rule No. 2: Your blog should be focused on a very narrow topic.