I’m happy to educate, but the statements below would make any social media manager’s skin crawl.
‘I don’t see the point of social media.’
Welcome to 2014. If you don’t see the point of social media, you’re living in the past.
Look up case studies on how social media has affected businesses, the community and the world, and how consumers interact and communicate. Then tell me you don’t see the point of social media.
If you’re still not convinced, watch this video.
‘What do you do all day?’
Oh, I just sit back and stare at the computer screen.
Seriously? What do I do all day?
A social media or community manager has responsibilities just as anyone else does. She monitors online communities, offers customer service, develops and seeks out content and more. If a customer has a complaint, question or compliment, he’ll go to social media.