As Father’s Day approaches, it’s a good time to remember the legendary figures who shaped modern public relations.
Those who practice the science—and art—of the profession, we rarely think about how it evolved. It’s fascinating to chart the growth of public relations over the last century by looking at those who had the vision to create the industry.
Here are five visionaries behind modern PR:
1. Edward Bernays gets top billing as PR’s “father.”
A nephew of Freud, Edward Bernays (1891-1995) “invented” modern PR and coined the term “public relations.”