5 social media tips for promoting your online course

Offering webinars or digital training is a good way to establish yourself as an industry leader. However, if you don’t promote your offerings, no one will show up.

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An online course can cement your status as an industry authority.

By 2022 the global market for online learning is expected to reach $241 billion, thanks to wider internet reach and increased demand for less-expensive, easily accessible classes.

Online course subjects range from programming and web design to carpentry and baking. If you have exceptional knowledge or skill in a particular area, you can enhance your online reputation by designing your own online course.

Content that delivers real value to your target audience can go viral. Unfortunately, many course creators mistakenly assume that online courses will attract an audience without promotion.

Here’s how to promote your first online course via social media:

1. Start with your own account.

Use social media to generate initial interest for your course. Many of your connections have similar interests or challenges, making them an ideal focus group.

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