5 social media tools catching fire this week

This regular feature gives you the scoop on the latest and most useful social media platforms, helping you answer the question: What did I miss this week?

Too busy working this week to see everything the Web had to offer?

Don’t worry; we’ve got you covered.

Here are five social media platforms catching fire this week.

1. Global gifting takes flight with GiftRocket.com. This is a clever use of existing technology, blending it with a need that will never die: sending gift cards and vouchers to the people you love (or like). With the help of Yelp’s search listings, GiftRocket enables the giftee to redeem the value of that voucher at any business, anywhere in the world, direct to his or her smartphone. More on how it works here.

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