5 things to consider when naming a brand
There’s more to choosing a great trademark than simply finding words that sound cool together. You have to consider whether you can protect your name.
Ragan Insider Premium Content
![Ragan Insider Content](https://s39940.pcdn.co/wp-content/themes/ragan-theme/img/insider_600x350_lockdown.jpg)
To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.
![Ragan Insider Logo](https://s39940.pcdn.co/wp-content/uploads/2018/05/ragan-insider-logo.jpg)