5 tips to ensure your media release is Twitter ready

An Australian communications agency created “Twittercue,” a technique for adding tweet sized messages at the bottom of releases.

That’s the question Australian communications agency Creative Territory is asking in a recent blog post.

The firm offers tips for communicators to help them get their message across via Twitter.

From the post:

“At Creative Territory, we’ve seen hundreds of original media releases, stories and blogs get mangled as well-meaning tweeters try to make sense of what the writer was trying to say and rebroadcast it in a tiny package.”

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