Many early adopters developed large followings by scouring the Web to find and share evergreen, niche-specific content. That’s content curation.
Twitter users caught on quickly, breeding competition to deliver such content first. As reliable sources became widely known, it became harder to tip others off to “new” content.
Content curation now needs a more dynamic approach. Real-time content discovery and disbursement are essential.
What’s annoying is that a lot of content discovery has had to be done manually—until now. Introducing five ways to discover and curate content in real time:
This site combines your Twitter and LinkedIn activity preferences with a continuous scan of trending topics to deliver tailored results in real time. The searching ability of Bottlenose is solid, too.
2. rt.ly (a.k.a. real time from bit.ly)
This tool serves up content along with that story’s real-time popularity. For example, at a given moment an interview with Jay-Z might be shared at a rate of 16.2 times per minute.