5 trending stories for PR Daily readers

By {/%BYLINE%} {%AUTHOR%}Michael Sebastian{/%AUTHOR%} {%TITLE%}5 trending stories for PR Daily readers{/%TITLE%} {%ALTERNATIVEURL%}{/%ALTERNATIVEURL%} {%IMAGE%}/Resource.ashx?sn=joplintornado{/%IMAGE%} {%ROLE%}87d65c27-6e78-4e5c-b423-78d47d4f2768{/%ROLE%} {%KICKER%}Media Relations{/%KICKER%} {%CATEGORIESID%}9b04de1d-f7bc-4de7-842e-c9c833ff24e9{/%CATEGORIESID%} {%CAPTION%}From social media’s role in tornado recovery to a proposed partnership between Groupon, Foursquare, here are the stories you should be aware of this morning.{/%CAPTION%} {%BODYCOPY%}Welcome back to the workweek. Here are five stories grabbing headlines this morning. Survivors of the deadly tornado in Joplin, Mo., tapped social media to communicate. The images from this southwestern Missouri town are horrifying— houses flattened, windows of a hospital blown out,, a helicopter flipped on its side. At last count, 89 people were confirmed dead. The twister, potentially one of the top 10 deadliest of all time, knocked down phone lines, causing many survivors to take to social media, text messaging to let loved ones know they were all right. The Red Cross created a Web page for survivors to check in, as many Twitter users spent the morning tweeting their condolences. Dominique Strauss-Kahn hires PR firm. The former IMF chief accused of sexual assault in New York has tapped the services of TD International, a firm run by ex-CIA agents, U.S. diplomats. Strauss-Kahn reportedly hired TD in 2007 to help with his bid for the IMF post. Would you take DSK as a client? Harold Camping “flabbergasted” world didn’t end. Well, it’s Monday,, we’re still here. The media buzzed last week about a prediction from Camping, a Christian radio host, that the Rapture would occur at 6 p.m. local time on Saturday. On Sunday, Camping briefly addressed the media outside his home, saying he’s “flabbergasted” his prediction didn’t come true. Meanwhile, his organization’s website is making no mention of the failed prediction. Foursquare, Groupon planning partnership. The mother of all daily deal sites, Groupon—which has faced stiff competition in recent months from Facebook, Google, AT&T,, LivingSocial—is developing a distribution deal with geolocation service Foursquare, according to All Things Digital. “The arrangement is likely to see Groupon deals targeted to Foursquare users’ check-ins,” All Things Digital reports. “Mobile app users who tell their friends that they’re in the vicinity of a venue offering a discount are obviously prime customers.” SNL scores viral hit with music video starring Justin Timberlake, Lady Gaga (NSFW). The pair behind the music video “D*** in a box”—Justin Timberlake, Andy Samberg—performed another digital short for the season finale of “Saturday Night Live,” featuring Lady Gaga. The video has gone viral online,, the show’s ratings were the show’s highest for an SNL finale in seven years. Here you go (probably NSFW, depending on your workplace). (Image via){/%BODYCOPY%} {%ID%}8336{/%ID%} {%DATAID%}165294fc-5a3d-424b-bb16-186df80675f3{/%DATAID%} {%CanonicalUrl%}{/%CanonicalUrl%} {%PUBLISHDATE%}5/23/2011 1:55:57 PM{/%PUBLISHDATE%} {%LINK%}https://www.prdaily.com/Main/Articles/8336.aspx{/%LINK%} {%BYLINE%}
May 23, 2011