I do, and not just my favorites. I follow dozens of local restaurant pages—and in the last year, I’ve been watching how they market themselves on Facebook.
Some do an awesome job, while others could work harder (and smarter) to get more fans and leverage Facebook for all its worth.
In this post, I’ll review 51 Facebook pages of restaurants across the United States—one in each state, and one in the District of Columbia—using the following criteria:
My goal is to show you a nice variety of restaurant pages—so you can see how restaurants of all shapes and sizes are connecting (and not connecting) with fans.
Normally on a post like this, I’d wait until the conclusion of the post to offer takeaways. But this list is so long that I thought I’d better put them up front.
So before jumping to the alphabetical list below, here are my main tips to help your restaurant get more fans, convert more fans into customers, and generate bigger ROI with Facebook.
1. Cover photo
2. About section
3. Tab apps