6 things communications pros can do with a B.A. in English
In the off-Broadway musical “Avenue Q,” a character laments getting an English degree because it’s ‘useless.’ This author argues the education is anything but.
At the beginning of the show, Princeton sings about his regret for getting an English degree, in “What do you with a B.A. in English?” He says that it’s “useless” and he’s destined for failure.
I’m sorry, but I feel no sympathy for that puppet.
There’s much you can do with an English degree. It will help you in almost any communications-based role and is becoming increasingly important in marketing and PR as content’s reign continues.
In answer to Princeton’s question, here are six things you can do with a B.A. in English:
1. Public relations
Writing skills make strong PR strategies turn into successful campaigns.
Whether it’s writing pitches and press releases, crafting interview answers or providing blurbs to the media, PR pros spend a good portion of their day writing. It may not all be public-facing content, but it still makes a difference in our success.
Imagine that you’re a journalist who received a pitch riddled with grammar errors and confusing sentences. How much would you want to reply to and work with that PR pro?
2. Internal and investor communications
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