6 types of PR pros based on Starbucks drinks

Many communicators face long days and tough tasks easier with caffeine. Here’s what several drink choices might say about your personality type or communication style.

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Communications is a career that requires long days and an ability to manage multiple tasks—and stress.

Because of this, caffeine is often in order. Whether it’s when walking through your organization’s doors in the morning or after an intense strategy session, PR pros often have coffee in hand or are making a Starbucks run (settling for break room java when necessary).

Consider these six descriptions below, then comment below on which type fits your PR personality:

Featured Dark Roast


You’re organized, direct and like to get straight to the point. You’re a no-frills communicator who excels at creating effective PR strategies and cutting through jargon in your copy. You might have previously been a journalist, which also explains why you like this caffeine staple early and often.

Caffè Mocha

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