7 deadly sins of PR 2.0 One of these seven deadly sins of public relations on the social Web could prevent you from reaching your target audience. Are you committing one? Identify them and repent. By Ragan StaffJan. 25, 2011 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.