7 steps to manage a Facebook crisis
“I hate to be the bearer of bad news but there is no recipe for handling a social media marketing crisis,” writes social media strategist Gina Gotthilf. However, there are some practical steps to that can limit the fallout from a Facebook firestorm. She outlines seven steps to manage a disaster. — Matthew Royse
To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.
