7 ways PR pros can be productive on social media

It’s easy to get lost in the virtual sea of content, especially if you’re managing profiles on several social media platforms. Here’s how you can make the most of the time you spend online. 

Ragan Insider Premium Content
Ragan Insider Content

It is possible to be on social media for three hours every day but be productive for only five of those minutes. That’s a lot of time wasted, even if you were on one of the most powerful places on the Internet. Too many people are getting caught in the web of procrastination, and often, social media is the root cause.

Success on social media involves using the platforms we are presented in the most efficient way possible. Instead of being on social media for three hours and being productive on it for only five minutes, you can be on social media for 30 minutes and be productive for 25 of those minutes.

These seven tips will help you increase your social media productivity:

1. Use Mindful Browsing.

Mindful Browsing is a great tool to control what your web browser can and cannot access.

When I find myself on a social media site for too long, Mindful Browsing will block that social media site from my browser. If I want to regain access to that social media site (or any site I block with Mindful Browsing), I must wait for 10 seconds.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.