Niche brands find this particularly difficult; even so-called universal content doesn’t suit their direction.
Page managers can use any of the following places online to assist in finding, storing, and delivering engaging content for even the most obscure or niche brands, and in less than 10 minutes, it’s impossible not to find something interesting and share-worthy.
1. Quora: The thing I love about Quora is that it showcases the curious mind’s pressing questions. Subjects range from simple marketing tactics to hyper-focused inquiries about Beatles albums. Browsing through Quora allows you to “steal” questions and host a Q&A on your Facebook, understand what the public wants to know about a subject that may be associated with your brand, or start conversation as a brand on Quora and encourage your Facebook fans to move over and join in.