The primary goal, of course, is to get as many targeted people to follow you as possible. That way, not only will you have plenty of “fans,” but you’ll also have people sharing your content.
While it makes perfect sense to try to acquire as many followers as possible, it’s shortsighted to focus solely on this task. Retting them to click follow is only the first step. Once you’ve hooked them, you have to take special care to keep them.
So what can you do to keep your followers?
Here are eights ways to increase the odds that your followers become loyal.
Tweet often … but not too often.
As with all other things in life, moderation is key and timing is everything. You need to find a healthy balance when it comes to how often you tweet. You want to stay active, yet you don’t want to overdo it.
Here’s a tip: Try a service like TweetDeck to schedule your daily tweets in the morning.
Share content relevant to your industry.