It’s nearly Mother’s Day, and many are celebrating the women that have helped shape their lives.
Upon reflecting on how much your mother figures have done for you, communicators of all stripes might notice a few parallels between motherhood and building effective and successful communications efforts.
Whether or not you’re celebrating Mother’s Day, here’s how PR pros can relate to motherhood struggles and successes:
1. You have to clean up messes.
Sure, the messes are different, but both PR pros and mothers are versed in handling crises and taking care of sticky situations.
You won’t change a diaper as part of a PR nightmare, but you might have to slog through some unsavory social media comments or coach your executive prior to making a statement to stop backlash and repair trust.
2. You succeed despite background noise.