Actor Paul Walker’s death prompts missteps—and then apologies

Whether the screw-up was clear exploitation or an accident in a given instance, a giant news organization, a coffee shop, and, yes, a game show all ended up issuing a mea culpa.

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Umm, am I crazy, or does this seem exploitive and in poor taste? @CoffeeBeanLA pic.twitter.com/VJYv71VoDo

— Jason Biggs (@JasonBiggs) December 3, 2013

Many of the replies to Biggs’ tweet are jokes, but are in agreement that the labels are tasteless. The Coffee Bean issued this statement to the website Gossip Cop:

This is completely inconsistent with our brand values and the jars have since been removed. Our thoughts and condolences remain with the many friends and family of Paul Walker during this difficult time. The Coffee Bean & Tea Leaf would like to thank Jason Biggs for bringing this matter to our attention.

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