I gave my Mom plenty of storytelling fodder as a youngster. It’s not like the trajectory of my youth marked me as a potential felon, but I did prefer to ignore, rather than test, parental boundaries, which caused some heartburn for Mom. With Mother’s Day around the corner, I thought it was the perfect time to switch roles. No more, “Where you were young man last night until two in the morning?” This time I would be the one asking the questions. To paraphrase a classic TV show title, “Moms do say the darndest things.” Here’s the short video that captures the interview highlights (you’ll probably have to turn up the volume): Obviously, the branding campaign around my blog needs some work. Thanks, Mom, for being a good sport. You’re the best! Happy Mother’s Day. Note No. 1: I would like to thank my videographer, Jerry Hoffman, who shot the video with his iPhone, Jacqueline Meyler for her editing role, and Chauncey Hill for art direction. Yes, it takes a village to raise a mom (on video). Note No. 2: If you’re kind enough to share this on your social channels, please use #PRMom. Lou Hoffman is CEO of the Hoffman Agency, a global communications consultancy. He blogs on storytelling in business at Ishmael’s Corner, where a version of this article originally appeared.