Anheuser-Busch planning four Super Bowl social media command centers

The beer brand is going the extra mile to stay ahead of the competition during the big game.

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It’s been nearly two years since Oreo dunked in the dark during the Super Bowl blackout, creating a new gold standard for real-time social media marketing. To understand how far we’ve come since that infamous post, look no further than America’s largest beer brand.

Anheuser-Busch plans to run four social media command centers around the country during this year’s Super Bowl. Its brand managers aim not to miss a beat.

From AdWeek :

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