Apple sold its soul to Zooey Deschanel

And for what—a bowl of tomato soup? Plus, male hygiene products not cutting it, Miracle Whip PSAs, bird is the word on new Twitter logo, Romney campaign suffers another spelling blunder, and more.

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Miracle Whip is another product that’s struggled to find acceptance among certain demographics of eaters. Nonetheless, as a brand, it’s been able to transform this unyielding discrimination by consumers into a marketable campaign. And now, the sandwich spread is tackling it haters via a series of Web-based PSAs.

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