The ad, which features six photos of the same bride getting married to different men, bears the caption: “It’s time you learn to cook. Choose from more than 5,000 cooking titles.”
Copyranter called it “the most sexist ad of the summer” and advised, “Please don’t try to explain this away as culturalism.”
The company may explain it away as a hoax, however. A spokeswoman for Borders Malaysia told The Star Online it didn’t have any involvement with the ad.