Brands bring out Twitter snark for Apple Watch announcement

Quite a few brands weighed in on Apple’s big announcement on Twitter. Was it a smart move?

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An Apple announcement darn near breaks the internet these days, so it’s fitting—like oxpecker feeding on a tick from the back of a water buffalo—that other brands would jump on the bandwagon.

And pile on they did. Here’s just a sampling of how some brands not named Apple took advantage of the tech giant’s announcement about the Apple Watch this week:

I don’t need a fancy watch to know it’s time for Whataburger. #AppleLive

— Whataburger® (@Whataburger) March 9, 2015

The original smartwatch. #AppleWatch #AppleLive

— Miller Lite (@MillerLite) March 9, 2015

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