Buzzfeed drops ad contract with GOP over Trump

The publisher’s chief executive likened spots for the presumptive nominee to cigarette ads, calling both ‘hazardous to our health.’

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On Monday, the publisher announced that it had terminated its purportedly $1.3 million advertising deal with the Republican National Committee, refusing to run ads for Trump.

Its social media team tweeted a link explaining the decision:

Here’s Why We Terminated Our Ad Deal With The Republican Party Over Trump

— BuzzFeed (@BuzzFeed) June 6, 2016

The explanation includes a letter to employees from the publisher’s chief executive, Jonah Peretti. In it, he likens Trump ads to cigarette advertising, calling both “hazardous to our health”:

Hello BuzzFeeders,

I wanted to share with you a business decision we have made regarding the Trump for President campaign and why we made it.

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