Can you expect loyalty from bloggers?
Are PR pros to expect loyalty when they reach out to bloggers to try a product? Leah Jones, owner of Natiiv Arts & Media, said she’d feel “burnt” if a blogger—who was provided travel to a trade show and access to free product—wound up working for a competitor. Well, it seems celeb social media consultant Chris Brogan did something very similar to this, which Jones highlighted. More than 60 comments after blogging about it, Jones is defending her position. “My goal with…
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