Casey Weldon
Picking the right speaker can make or break your media statement
Tips for when to select the CEO, a spokesperson or even someone outside the organization.
PR
Casey Weldon
How PR teams can help address tariff concerns
Don’t overreact to each new piece of news.
Casey Weldon
What PRSA’s new CEO has in store
Matthew Marcial joins PRSA after 15 years working with associations.
Allison Carter
PR pros share their hottest takes, part 2
Even more counterintuitive wisdom.
Casey Weldon
Can specialized firms survive industry consolidation?
How boutique firms operating under corporate umbrellas are adapting – and disappearing.
Casey Weldon
New social media features and updates to know this week
Including updates from YouTube, TikTok, Instagram and more.
Chelsea Stein
What PR pros need to know about working with faculty, scientists and academic experts
Hint: It all comes down to building relationships.
Allison Carter
PR pros’ hottest takes on hiring, press releases, measurement and more
You didn’t hold back.
Casey Weldon
Tips for how brands can win on LinkedIn
The one-time glorified job board has blossomed into a top driver for engagement.
Casey Weldon
Here’s how Unrivaled used PR to launch upstart league
Messaging centers around record contracts, player equity.
Ragan Insider Casey Weldon
Tips for combating misinformation during times of crisis
Former FEMA comms pro shares tips from last year’s hurricanes.
Casey Weldon
Let employees do the talking to attract top talent
Best practices for EGC.
Keri Toomey
5 rules for giving feedback your PR team will actually use
Feedback is a gift.
Casey Weldon
These Super Bowl strategies had people talking long before kickoff
Doritos and Coors Light use a combination of social and earned media to prolong the conversation.
Ragan Insider Casey Weldon
Use these 3 concepts for better AI prompts
Including sample prompts.
