Crisis Communications Cheerios disables comments following backlash over interracial ad ‘We know there are many kinds of families and we celebrate them all,’ declares the brand’s VP of marketing in response to the harsh criticism on YouTube. By Kevin Allen@kevin_j_allenJune 4, 2013 SHARE Ragan Insider Premium Content Here’s the brilliant ad, titled “Just Checking”: RELATED: PepsiCo pulls Mountain Dew as deemed racist and misogynistic Unfortunately a spate of negative comments prompted Cheerios to disable the comments on the video. To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.