Coke promises greater transparency with obesity efforts
The brand recently disclosed how much it’s spending on healthcare research. It received criticism for funding a group that downplayed soda’s role in obesity.
Such was the case with Coca-Cola and the Global Energy Balance Network.
The New York Times was the first to report that Coca-Cola had backed the network, which downplays the role that sugary drinks play in contributing to obesity.
Now, Coca-Cola is combating the criticism with more transparency. Company officials disclosed this week that it spent close to $119 million on health-related research and partnerships in the U.S. since 2010.
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