Crafting content that blows away the competition

Marketing pros face an uphill battle as they strive to gain consumers’ attention with the articles, videos and photos they create and share. This infographic can help you get ahead.

Content marketers today are faced with unprecedented competition.

They compete with other companies for eyes on their content. They compete with members of traditional media outlets, too, and sometimes they even compete with different divisions within their own company for their content to be seen.

One thing remains constant, however: The highest quality content will consistently win the day.

The question remains: How can you create content that is significantly better than all of these competing factions?

RELATED: Learn new strategies to tell your story with social media, images and video.

Here are a few proven ways to get more eyes on your content:

  • Use floating share buttons.
  • Include an image every 75-100 words.
  • Include a tall image.
  • Make it longer.

These are just a few tips from a recent infographic from Siege Media. For more tips on sharpening your content marketing prowess, check out the infographic below:


PR Daily News Feed

Sign up to receive the latest articles from PR Daily directly in your inbox.