Despite economic woes, PR job market continues to grow

That’s the crux of a new book that offers compelling stats about why it’s a good time to work in public relations.

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That’s the crux of a new book from Jeff Domansky, CEO of Peak Communications, “PRoactive: The Public Relations Job Hunter’s Guide.”

Domansky says that, despite the country’s economic woes, the job market in public relations continues to grow. To buttress this point, he offers a handful of compelling stats, including:

24 percent growth in PR jobs forecast by 2018;
93 percent increase in PR job listings (November 2009 through May 2011);
307 percent more “social media marketing” job listings (November 2009 through June 2011);
34 percent of PR professionals will reach retirement age in the next four to seven years.

“PR job hunters must source these difficult-to-find job openings and must also make a special effort to be found easily in social media,” Domansky explains, appropriately enough, in a press release.

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