Do you think this ad deserves a top award?
At the Cannes Lions ad festival, Diesel won the Grand Prix award for outdoor advertising for its “Be Stupid” campaign. “‘Be Stupid,’ a print-outdoor-Web campaign, played off the idea that to be stupid was to be daring and make mistakes and, frankly, live life much more interestingy,” reported Advertising Age . “The outdoor ads showed models living out the philosophy.” Gawker called the ads , “nonsensical, brain-assaulting, poor-excuse-for-porn.”…
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