Domino’s is well aware of that fact, which is why the company has ready-made responses to complaints on its Facebook page. Generally, the brand tells the customer, “We’re so sorry about that!” and directs him or her to a customer service email.
Apparently, complaints aren’t the only posts that Domino’s social media managers believe warrant an apology. When a customer came to the Facebook page on Aug. 7 to declare the company’s pan pizza the “best pizza ever,” this was the response:
So sorry about that! Please share some additional information with us at bit.ly/dpz_care and please mention reference# 1409193 so we can have this addressed.