Facebook users and their online-struggle with change

Whenever the social network rolls out a series of new updates, the negative feedback and comments are never far behind. Still, its users stay.

Changes to Facebook, our social media bread and butter, are no exception.

Every time the social network makes alterations to its features, its interface, or almost anything, we go crazy, but yet we continue using its service.

So why does Facebook continue to take steps that initially prompt negative user-feedback?

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