Forbes opens up native advertising service to brands
The publisher is giving brands unprecedented access to its platform, but it comes at a price: $100,000 to start.
Forbes Media is making it even easier for brands to publish native advertising on its platform. The company has announced BrandVoice “Special Features,” which gives access to Forbes’ editorial tools.
Advertisers will now be able to create multi-platform content on Forbes, including posts, videos, infographics and photo galleries.
Ann Marinovich, Forbes Media’s VP-advertising products and strategy, told Advertising Age that the tools will let marketers “take a deeper dive into one particular topic.”
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