Gap swiftly responds to reports of ads being defaced
When someone tweeted a picture of an ad covered with racist graffiti to the clothing company, it hopped to action, replacing the ad with a fresh one.
PHOTO: On this GAP subway ad featuring a Sikh man…Vandals have written “Make Bombs” & “Please stop driving taxis” pic.twitter.com/yvw2vhfexW
— Arsalan Iftikhar™ (@TheMuslimGuy) November 25, 2013
Gap quickly responded to Iftikhar to get more information. The company’s Twitter header was also changed to show the ad that had been defaced.
The defaced ad was replaced with a fresh one, prompting Iftikhar to praise the company and “the power of social media.” (It’s also likely a good sign Gap was prepared for this very contingency.)
PLEASE SHARE: Here is latest photograph of brand-new @GAP subway ad without racist graffiti…Please Share & Re-Tweet pic.twitter.com/CQrA0coSRr
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