Media Relations Get to know your clients’ ‘publics’ You can learn a lot about a client by knowing what people who face similar problems have to deal with daily. By Greg Peverill-ContiFeb. 4, 2014 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.